Oracle’s Application Server: What is it? Oracle’s Application Server 10g provides the “machinery” for running websites, J2EE applications and Web based services. Application Server came about due to various different technologies and processes requiring integration, in order to provide and simplify access to information to customers. It also ensures that the best use is being made of hardware and software resources, in addition to providing a high-availability platform, so that services are always available. Application Server is designed specifically for e-business. It addresses all the challenges faced when business processes need to be refined. Full support is provided for J2EE, XML and emerging technologies, such as Web 2.0 and grid standards. Enterprise portals are provided to customers to simply the presentation of information. This is all possible via the Oracle Application Server and can be customised for network browsers and wireless devices. The Application Server technology allows business processes to be redefined, and provides the ability to join your own data and applications with data sources and applications owned by your business partners. The process can be amended in real-time. Also, you can view the latest information in real time, including customers, purchases, ratings, demographic data and any other information important to your business. Oracle Application Server allows you to save on Web site infrastructure by deploying your fast, scalable Internet applications through built-in Web caching, load balancing and clustering capabilities. Oracle Application Server provides the following: Availability: The length of time the server functions normally. Scalability: Can adapt to changing user demands. This may be an increase in the number of Web users and the need to enhance or grow websites. Performance: This includes latency time, response time, service time, throughput, wait time and scalability. Caching: The data in web sites changes frequently. The Application Server provides caching facilities to check when data changes, and to provide the latest version of websites as and when they are required. Systems Management: The Application Server provides administrators with the tools they require to keep the system, and business on track. This also involves monitoring and setting up user accounts. Security and Identity Management: In order to maintain website security, the Application Server provides Secure Identity Management. This includes customers and employees using applications and data.